Max Pollak (Advert’10)
Creative Director, Deutsch LA

After years away from 91������, Pollak returned to CU for a collaboration between NerdWallet and Travis Hunter. Pollak and his team shot a video where Hunter talked about the “Smartest NIL” campaign and a giveaway where fans could win a collectible cutout piece of Hunter’s contract with the brand. The highlight for Pollak? A selfie with “Heisman” Hunter.

  How did you land Travis Hunter? In his Heisman season, no less?
I’m a huge CU fan with season tickets, and it just so happens that NerdWallet already has a partnership with CU. I knew Travis Hunter would be a great brand ambassador, and we even sneaked into the Coach Prime documentary.

As to the Heisman, I thought he should win it and I thought there was a big chance. I’m happy it happened, but I can’t say I predicted it.

  What’s the best advice you’ve been given?
Focus on what you love. Success comes out of that.

I’m actually stoked for what I get paid to do. I like advertising because it’s a puzzle to figure out—it’s both strategic and creative, and I like intertwining all that.

  You used to be a firefighter. What’s something memorable about that job?
You never want something bad to happen—but there’s [an adrenaline rush] when you hear the bells and sirens.

My best friend—also a volunteer, now with FDNY—and I were driving to a car show when we got the page that his house went up in flames. We had to put out a fire that was going through his house, which we had played in as kids. It makes you sympathize with people.

  Best compliment you’ve ever received?
I was at Barchetta recently and my wife was sitting there with our kid, and this guy walked up to me and said, “You have a great spot”—meaning the table in the restaurant. I thought it was weird, but I said, “Yeah, I know.” He was like, “Wow, how confident!” and walked away. I saw my wife was dying laughing, and she told me what he actually said was, “You have a great smile!”

  Rory Fitzgerald Bledsoe
PhD Candidate, Media Studies

Rory Fitzgerald Bledsoe is a PhD candidate in media studies who runs a multimodal art gallery, , in East 91������. Her first exhibition, “Phones are Heavy,” ran from November through January; “Archive Fever Dream” opens in March.

  Why did you want to open a gallery?
This space is public scholarship. I’m interested in creating discourse on cultural issues that transcend the limits of the law. I also ran a gallery in Boston where I gave solo shows to artists who hadn’t had one before, and it’s gratifying to elevate emerging artists and underrepresented ideas.

  Was there a gallery you had in mind as you envisioned what Space__Space could look like? 
I did an artist/curatorial residency in New York, at Flux Factory, and that has been a big influence on my drive for cultivating experimentation and community.

  Something you hope visitors notice as they walk through the gallery?
The work, of course. And maybe the sunset-pink trim. Pink has connotations of being frivolous, but I see it as subversive—a power color. So I put it in the bottom trim around the gallery, where it’s a secret signature that doesn’t get in the way of the work. 

  Tell me about those sunsets.
I’m used to underground, windowless art spaces in New York and Boston. From the back of Space__Space, you can see mountains, and from the front, you get the sunset. Someday, I want to do a site-specific installation that harnesses sunsets, because they are so spectacular. 

  Biggest surprise? 
Being able to do it. Every time you take the risk of creating something—like in Boston, running Space 121 out of my apartment, I wasn’t sure what would happen. But I’ve started to believe if you build it, when there is a thirst, they will come.

  Wait, the gallery in Boston was out of your apartment? What did your landlord say about that?
They never found out. (Laughs) We had openings; we just called them parties. 

  Last one. A favorite work from your first exhibit?
The brilliant Flora Wilds flew in to install her sculptures, which was a magical collaboration. But I will say everyone who came in had a different favorite, and that is a mark of a resonant and successful show. 

A selection of works from Space__Space’s inaugural exhibit, which closed in January. From left, works by Maya Buffett-Davis, a 91������ graduate student; Ana González Barragán; Devon Narine-Singh; and Flora Wilds. Photos by Kimberly Coffin (CritMedia, StratComm’18).

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